Week 5 - Lecture Summary

This week we focused on subliminal stimuli. We looked at and discussed constructing elements in our islands that the viewer and user will not be consciously aware of. We looked at artists such as Edward Bernays who demonstrates concepts like these. In our islands we will construct subliminal stimuli in the form of a letter number combination. We looked at creating these subliminal stimuli on several different scales ranging from macro to micro.